Customer Loyalty Calculator - The 3 R's

The purpose of the calculator is to highlight the importance of the 3 Rs - Retention of Customers, Repeat Business and Recommendations.

Inserting your data will provide you with the impact of the 3Rs on your business and encourage you to know more about the benefits of focusing on the 3Rs.

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Unsure about the accuracy of your numbers? Estimate in the first instance to get you started!

Number of customers annually Average customer transaction ($) Average number of transactions per year per customer Percentage of customers retained (%)

Customers Retention - more customers stick with you year after year

Percentage of repeat customers (%)

Repeat Business - they come back more often

Average number of recommendations per customer annually

Customer Recommendations – they tell others to do business with you

Percentage of recommendations that become customers (%) Net income as a percentage of revenue (%)

Want to know more about the 3 R's, how to obtain accurate data and their potential impact on your business then click here to find out more

Results from data

Annual Revenue ($) Net Income ($)

Value of customer loyalty

	Net Income	Revenue	Customers
Retention
Repeat business
Recommendations

Value of 3Rs
% total business

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Customer Loyalty Calculator - The 3 R's

The purpose of the calculator is to highlight the importance of the 3 Rs - Retention of Customers, Repeat Business and Recommendations.

Unsure about the accuracy of your numbers? Estimate in the first instance to get you started!

Want to know more about the 3 R's, how to obtain accurate data and their potential impact on your business then click here to find out more

Results from data

Value of customer loyalty

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